Three versions of a corporate identity developed for Holiday Express, a new travel agency located in the capital of Kurdistan region. The focus of the first design on the word ‘express’ was because the company was about flight bookings, expediency, and reliability. In the second design, the colour and playfulness of the ligature targets high end clients in companies which enjoy executive class travel. The last idea is more conservative version and consists of an airplane in a red circle representing the literal denotation of flight.

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